Join the free Scale Up Your Business community: /community 'It gives you a better context of understanding the psyche and the workings of your target audience's mind' 'You're constantly growing not just yourself but all your people' 'You have the ability as an entrepreneur to work on the geometry of your business' 'I became the one-eyed man in the land of the blind' There are always levels that can be explored and exploited beneath the surface. Business, scale and growth are a matter of geometry, but the great minds are the ones who realise that there is geometry on top of geometry.We are students or teachers all at once, even those in a higher place in the hierarchy. Everyone in the business is a leader or a follower in a very dynamic way. It is entirely possible to be "successfully stuck" by accepting a growth rate or profit level that may seem suitable for your industry, when in fact your efforts should produce a lot more when compared to the business world as a whole.Tying our understanding to these core principles gives us strength.
If they're truly universal then they only require modification in small ways, and infrequently. He is the founder and CEO of the Abraham Group, and widely considered to be one of the greatest marketing minds in history.Īs well as his incredible story and insights, Jay discusses the details of his latest innovation, Exponential Growth, a programme designed to compound different things together in order to create certainty around the result you hope to obtain. In 2000, Forbes listed him as one of the top five executive coaches in the US. Jay is best known for his work in developing strategies for direct response marketing in the 1970s. In this week's very special show, Nick talks to the legendary Jay Abraham, the American business executive, conference speaker, and author.